One of the unique benefits of being part of the EMLCanada platform is the opportunity to promote your business, organization, or services at a reduced cost in Emergency Manager, Canada’s new magazine for the emergency management sector. Following the successful launch of the inaugural issue in June 2025, the next edition is scheduled for October 2025—and will continue building momentum across the country.

As an EMLCanada member, you can take advantage of up to 20% in savings when purchasing advertising in two issues. This means your message will not only reach emergency management professionals across Canada but will also be featured as the magazine travels with EMLCanada to major conferences and gatherings nationwide.

The impact of the first issue was significant—readership extended beyond Canada into the U.S. and international markets, with new subscribers joining from New Zealand, Australia, Brazil, and the UK. This growing network ensures that your advertising is seen by a diverse and influential audience engaged in preparedness, resilience, and community safety.

We encourage all business members to consider this opportunity to position themselves at the forefront of emergency management conversations. By aligning your brand with Emergency Manager magazine, you’re showcasing leadership and strengthening your visibility in a sector where trust, capacity, and readiness matter most.

We are grateful to the Canadian Red Cross for their leadership and partnership in making the EMLCanada platform free across Alberta for all municipalities, First Nations, Métis communities, local businesses, and community organizations. This important initiative has helped to ensure that communities of every size have access to the tools and resources needed to strengthen preparedness, response, and recovery.

Through this partnership, access to EMLCanada will remain free in Alberta until September 30, 2025 using the promo code CRCAB. Our hope is to find creative and sustainable ways to continue this offer into the future, ensuring that no community is left behind when it comes to emergency management.

We encourage all members to keep their profiles updated and to invite neighbouring communities and local businesses to join before the offer expires. A robust and connected network means stronger capacity for everyone. Insights from our evaluation and monitoring framework show that participation not only improves knowledge and connections but also supports long-term resilience building.

We also encourage members to explore the Ready Rating program offered by the Canadian Red Cross, accessible directly on the EMLCanada platform. This program provides practical tools to assess and improve organizational preparedness, adding even greater value to your membership.

Together, with your support, we can continue to build stronger, safer, and more resilient communities across Alberta.